Shipping AI
to real users.
I’m Morgan — a product manager and indie founder. I design, deploy, and iterate AI-native products end-to-end — prompts, evals, agents, and the outcomes that matter. Most of it ships from a desk in Utah.

01 / Experience
Forward-deployed, end-to-end.
- 2021 – Now
Marq
Growth Product Manager
Forward-deployed PM for AI agents inside enterprise CRMs. I scope agents with senior customer stakeholders, build them in code with engineering, deploy them, and own the metrics they move across Salesforce and HubSpot workflows.
- 2022 – Now
Modlific
Founder · In parallel
A small studio of AI-native products I run myself — ToonyStory, Specway, ChoreSplit, SwipeThread. Same playbook as the day job, different customer base. Where I get the reps on owning an agent end-to-end.
- 2018 – 2021
Lucid Software
Sr. Customer Success Manager → Marketing Automation
Owned enterprise customer portfolios end-to-end — SCIM/SSO, DAM, custom integrations with customer engineering teams. Built the CS automation that maintained 99.8% NRR across 380 accounts.
- 2015 – 2017
AvantGuard Monitoring Centers
Customer Operations → QA Manager
24/7 alarm-monitoring contact center. Ran night and grave shifts, managed teams of 15–26 agents, raised QA from 60% to 90%. Direct floor experience with the kind of workflows AI is now reshaping.
02 / Products
A small studio.
- →AI
ToonyStory
AI storybooks you can hold. Generated, illustrated, and printed.
- →Consumer
ChoreSplit
A calmer way for households to share what needs doing.
- →Developer
Specway
API documentation that ships at the speed of code.
- →AI
SwipeThread
AI carousels for makers who would rather be making.
→SaaSPathalize
Team task tracking, distilled. The ChoreSplit idea for work.
- →Hospitality
LuxeDen Airbnb
A small, well-loved short-stay home in Lehi, Utah.
- →Hospitality
LuxeDen Resorts
Desert glamping near Capitol Reef under some of the darkest skies in the U.S.
- →Studio
Modlific
The small studio behind ChoreSplit, ToonyStory, and Specway.
03 / Writing
Notes from the workshop.
- 7 min read
Shipping AI agents end-to-end: what I learned building ToonyStory
A founder-PM walkthrough of building a multi-stage AI agent in production — from prompt design and evals through deployment, telemetry, and the messy iteration that happens after launch. Lessons from running ToonyStory, an AI-native consumer app where the agent has to produce a physical, printed book.
- 13 min read
Running 8 Apps Solo: My Tech Stack Decisions for 2026
I run 8 live web apps as a solo founder. Here's exactly what tech stack I use, what I'd change, and the decisions that saved (or cost) me the most time.
- 12 min read
Future of Airbnb Investing Calculator: Simulate Occupancy, Cash Flow & ROI Scenarios [2026]
Free Airbnb investment calculator for 2026 — simulate occupancy rates, nightly rate scenarios, cash flow, ROI, and DTI projections before you buy. The future of Airbnb investing starts with data-driven analysis.
- 9 min read
Free HELOC Payoff Tracker: Calculate Your Payoff Date, Interest Saved & Strategy
Free HELOC payoff calculator with draw period tracking, variable rate modeling, and debt-free date projections. See exactly how extra payments reduce interest and accelerate your payoff timeline.
- 8 min read
n8n vs Zapier for CRM Automation: Which Tool Should You Choose in 2025?
Detailed comparison of n8n vs Zapier for CRM automation workflows. Real-world examples, pricing analysis, and decision framework from someone who has built hundreds of workflows on both platforms.
- 9 min read
How to Find the Right AI Product Manager Consultant for Your SaaS Company
Complete guide to hiring an AI product management consultant. What to look for, questions to ask, red flags to avoid, and how to structure engagements for maximum value.
04 / Say hi
Working on something interesting, or want to compare notes on building software? Say hello.